Meet Our Current Certified PEP Coach Practitioners

We are proud to introduce our elite team of Certified PEP Coach Practitioners, each dedicated to guiding you towards higher levels of excellence in both life and business. Our practitioners are equipped with their unique knowledge, skills and gifts as well as the powerful Personal Excellence Profile (PEP) assessment, a groundbreaking tool with processes and strategies designed to help individuals and organizations discover, unlock, and use their full potential.

Chloé Taylor Brown

Chloé Taylor Brown is the co-creator of the Personal Excellence Profile (PEP) assessment, CEO and the visionary founder of The PEP Institute. With a career spanning over two decades in Lifestyle Enhancement Coaching, Chloé has dedicated herself to advancing personal and professional excellence through innovative coaching techniques and transformative educational programs. Her holistic approach combines cognitive-behavioral strategies with actionable insights, empowering individuals and organizations to achieve their fullest potential.

Chloé's leadership at The PEP Institute has established it as a premier center for development, where clients gain unparalleled access to tools and strategies that foster genuine growth and success. An acclaimed author and speaker, her work is rooted in the belief that true excellence is a blend of self-awareness, mastery, and the continuous pursuit of growth.

Chloé continues to inspire and lead a global audience in redefining the boundaries of personal and professional

achievement.

How We Help You Flourish

We are trained to seamlessly integrate the PEP's processes and strategies into their individual coaching practices. Here's how we can help you:

Personalized Growth Plans

Utilizing the detailed insights from your PEP assessment, our practitioners will help you develop a tailored growth plan that aligns with your unique strengths and aspirations.

Enhanced Self-Awareness

Gain a deeper understanding of your abilities, motivations, and potential, allowing you to make more informed decisions and pursue your goals with confidence.

Strategic Alignment

Learn how to align your personal and professional objectives with the actionable strategies provided by the PEP, ensuring that every step you take is purposeful and impactful.

Continuous Improvement

Our practitioners offer ongoing support and guidance, helping you to continuously refine your skills, overcome obstacles, and achieve sustained success.

Holistic Development

Address both personal and professional aspects of your life, creating a harmonious balance that fosters overall well-being and fulfillment.

Maleeka Hollaway

Maleeka Hollaway is the distinguished Certified PEP Coach Practitioner selected to work alongside Chloé Taylor Brown in our initial cohort of PEP Coach Practitioner clients. A dynamic force in the coaching field, Maleeka blends charisma with strategic acumen effortlessly. As a serial entrepreneur and business professor, her visionary leadership in personal development and business empowerment has a broad and lasting impact.

Maleeka's magnetic presence exudes authenticity and purpose, resonating deeply with all who engage with her. Committed to fostering genuine connections, she navigates the terrain of transformative leadership with remarkable poise and intuitive insight. Maleeka's no-nonsense approach ensures that her clients are positioned to achieve their goals effectively. Her influence extends beyond the corporate and business sectors into individual coaching, where she leaves an indelible mark on those fortunate enough to collaborate with her.

Helmut Lucero Love

Dr. Helmut Lucero Love is a successful executive, entrepreneur, financial educator and life excellence mentor committed to supporting you in overcoming your greatest challenges and transforming your life to reflect the desires of your heart.  

Helmut’s One Love Christian-spiritualist, gay, fatherly approach blends personal excellence, mind and body, relationship and financial assessment to help YOU increase YOUR clarity in vision, worth, leadership and happiness. 

With his passion for mission-driven people and businesses, Helmut provides business growth strategy and corporate leadership training based on comprehensive “Live out Love” approaches. 

Helmut is a 25-year successful corporate executive raised as a military officer's son.  An Eagle Scout and a Texas A&M Biomedical engineer with a Kellogg MBA, Helmut learned leadership living and working abroad at General Electric.  He’s innovated in mental health start-ups and ran a $.25B product portfolio at IBM Watson as well as created successful media, consulting and non profit businesses,

Kysha Cameron

Kysha Cameron is uniquely and unapologetically qualified as a child of God, and because she knows the depths of pain and the overflowing of JOY, she asks, “How are you showing up powerfully and in your truth?” Kysha invites you to join the journey with her as YOUR storyteller, YOUR truth-teller, and light bearer as she steps into the role of transformation doula - guiding and supporting you through and as a wayshower - perhaps showing you a gentler way while raising your vibration, using your voice, and creating your vision as she guides and supports YOU before, during, and after. She invites you all to show up, step up, and come back to you…YES, LADIES, it's time to be seen and heard and live your truth. We are just one conversation away from our wildest dreams.

Kysha seeks to lead her work by working along with women 35+.

Taylor D. Brown

Taylor D. Brown is driven by a passion to help elite athletes —from middle school through the Olympics—understand that they are more than just athletes. Through the Athlete's API program, Taylor aids them in unlocking unparalleled success. A graduate of Bradley University and a former professional basketball player with a decade of experience internationally, he deeply understands the power of elite coaching. Utilizing the Personal Excellence Profile (PEP) assessment and the PEP coaching system, along with transformative directives from the Athlete's API Playbook, he enables athletes to redefine their identities and conquer new arenas. Taylor encourages athletes to "Embrace, apply, and let the mentality of authentic excellence guide you. Rewrite your story, leave your mark, and rise to legendary status." Seize this opportunity to work with Taylor and unleash your full potential.

Tatiana Jones

Tatiana Jones, a transformative certified life coach, lifestyle and beauty consultant, entrepreneur, author, and philanthropist, has dedicated the past decade to empowering over 2,000 women to unlock their fullest potential. Through her unique approach, she views personal challenges as opportunities for growth, guiding women toward their own clarity and purpose. With over 13 years of experience as the founder of a women-centered business and as the Benefactor and Founder of The Greater Me Foundation, Tatiana possesses a profound understanding of the multifaceted challenges faced by women today and addresses these complexities with compassion and insight, helping women navigate obstacles and embrace their innate strengths. Beyond traditional coaching methods, Tatiana fosters a supportive community where women can share experiences and uplift one another. Inspired by authors and thought leaders like Eckhart Tolle and Dr. Jordan Peterson, Tatiana emphasizes self-accountability and daily practices for self-mastery, guiding women on transformative journeys of self exploration and realization that produces powerful results..

Join Us and Start Transforming Your Journey Today

At the PEP Institute, we believe that everyone has the potential to achieve greatness. By partnering with our Certified PEP Coach Practitioners, you are taking a significant step towards realizing your highest potential. Let us help you flourish and win in your personal and professional life. Explore our website to learn more about our certification programs, meet our practitioners, recieve our communications, share your ideas, and discover how the PEP can transform your journey to excellence.that produces powerful results..

“A teacher ignites the spark, a coach fans the flames, a mentor lights the path, and practice turns dreams into reality.”

- Chloé Taylor Brown

Phone: +17706537883

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